Size guide

women - clothing

STANDARD SIZE

BUST
(cm.)

WAIST-LINE
(cm.)

WAIST-HIP
(cm.)

INTERNATIONAL

ITALIAN SIZE

74-76

55-57

80-83

XXS

36

77-79

58-62

84-87

XS

38

80-82

63-65

88-91

S

40

83-86

66-68

92-94

M

42

87-90

69-72

95-98

L

44

91-94

73-76

99-102

XL

46

95-98

77-80

103-106

XXL

48

99-102

81-85

107-110

XXXL

50

103-106

86-90

111-114

3XL-4XL

52-54

women - Jeans / Pants

INTERNATIONAL ITALIAN SIZE JEANS

XXS

36

22-23

XS

38

24-25

S

40

26-27

M

42

28-29

L

44

30-31

XL

46

32-33

XXL

48

34-35

XXXL

50

36-37

3XL-4XL

52-54

37-38

MEN - clothing

STANDARD SIZE

BUST
(cm.)

WAIST-LINE
(cm.)

LENGTH
(cm.)

INTERNATIONAL

ITALIAN SIZE

82-85

74-76

95-97

XXS

42

86-89

77-80

98-101

XS

44

90-93

81-84

100-102

S

46

94-97

82-85

103-106

M

48

98-101

86-89

105-108

L 

50

102-105

90-94

107-109

XL

52

106-109

95-99

108-110

XXL

54

110-113

100-104

109-112

XXXL

56

114-117

105-109

111-114

4XL

58
MEN'S SHIRTS
INTERNATIONAL ITALIAN SIZE

15½

39

15¾

40

16

41

16½

42

17 

43

17½

44

18

45

MEN - JEANS / PANTS

INTERNATIONAL ITALIAN SIZE JEANS

XXS

42

26-27

XS

44

28-29

S

46

30-31

M

48

32-33

L 

50

34-35

XL

52

36-37

XXL

54

38-39

XXXL

56

40-41

4XL

58

42-43

Mission

Founded in 2025, Fashion Phrase is the place to go for your style update. We have the perfect mix of premium and independent brands for men and women. Whether you’re looking for a killer outfit for a party, the right vibe for a festival, or just want to upgrade your everyday look – we’ll make sure you’re ready for every season and every moment. Come visit Fashion Phrase and discover the clothes that express you. Your style, your statement, this is where it all starts.

City Collection

City Collection

Unlock Aspirational Style: Premium & Designer Fashion As Seen On Stars

Step into the exclusive world of premium designer labels and luxury fashion houses that are shaping 'what's next.' Discover the latest collections and it-pieces making waves.

  • Viral Styles & Social Media Hits: 
    Uncover the designer pieces going viral on social media, curated for their impact and embraced by global style icons. Stay ahead of the curve with fashion that defines the moment.
  • Celebrity Closet & Influencer Picks: 
    Get the look with designer brands and outfits frequently spotted on celebrities and top influencers. We bring you closer to aspirational fashion and the names everyone is talking about.
  • Wear the Narrative: Statement Fashion Brands: 
    Select from designer brands with strong identities and compelling statements. Whether it's a commitment to sustainable luxury or a bold artistic vision, choose fashion that Fhrase your story.
Evergreen Edit

Evergreen Edit

Independent Fashion: Unique Style, Everyday Comfort & Function

  • Innovative Functionality, Seamless Style: 
    Find intelligently designed clothing that adapts to your needs. Think of designs that move with you, all without sacrificing a sophisticated look.
  • Superior Comfort, Conscious Materials: 
    Experience the difference of high-quality, comfortable fabrics. Our brands prioritize materials that offer exceptional feel and longevity.
  • Distinctive Designs, Effortless Wear: 
    Stand apart with unique, wearable art. These are not fast-fashion pieces, but carefully constructed garments offering originality and enduring style, perfect for building a functional and fashionable wardrobe."